Instagram Updates this October

iPhone screen displaying social media icons, Facebook, Instagram, Twitter, Pinterest and Linkedin

This October we saw a couple of new exciting Instagram updates! This blog will take you through our top Instagram updates this October.

Best Practise Tool

To increase your engagement Instagram have just launched their ‘Best Practise’ tool, you can find it in Professional Dashboard under “your tools”, this tool does what it says on the tin, it suggests you the best practise for your reels, carousels and captions. It helps to refine your content into what your current and target audience want to see from you.

Trophy on yellow background with confetti over the top in stars and speckles.

AI Stickers

AI stickers are here! Instagram has introduced AI-powered stickers that users can customise in stories and in direct messages. These stickers are bringing a fun, creative way for users to engage with their audiences.

Black robot hand with extended thumb on light blue background.

Edit Direct Messages

This feature is one that users of Instagram have been begging for since the beginning of the app. Users can now edit direct messages up to 15 minutes after they’ve been sent by holding down the message button.

Typewriter with text written on paper.

Pinned Chats

Similar to how iPhone users can pin their top conversations, Instagram has now introduced pinned chats. Instead of scrolling through hundreds of direct messages you can pin your top conversations and voices at the top of the page simply by swiping left on a chat.

Purple and pink push pins on a pastel pink background.

What’s next?

Instagram is a platform that is constantly updating to improve user and creator experience, some things rumoured to be coming soon are enhanced analytics for reels, improved content creation tools for in-app editing, AR filters and much more!

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