Blog Name

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A compilation of butter yellow things as a collage. It includes a mug, butter, lemons, and a woman in butter yellow jumper grooving to music

2025 Mid-year Trends: From Labubu Dolls to the AI Revolution!

It’s July already, and we’re halfway through 2025 (time flies!). We’ve seen countless trends come and go in fashion, tech

How Gen Z is Challenging the Century-old Marketing Funnel

You know the good ol’ marketing funnel? The 100-year-old conventional method with four stages to market. Guess what, Gen Z has broken it…

a drawing of the outline of a head with butterflies around it

Is Mental Burnout Causing Your Creative Block?

Do you consider yourself a creative person? (Spoiler alert: We believe everyone is!) Whether you work in a creative field

Beyond Colours and Font… Does Your Brand Image Convey A Story?

While marketing campaigns require strategy and curated planning, trends usually pick up when the brands narrate an authentic story that captures emotions, making it go “viral”. With more and more brands hopping on marketing trends, these three brands…

A landscape collage of three images that showcases Rhode’s sensory marketing. The first image is a lip balm dripping from shimmered lips, the second image is the lip balm placed on an iced cinnamon bun placed on a white Gustaf Westman plate, and the last image is a woman in a fur coat eating that cinnamon bun.

Marketing Trends that Everyone Wants to Get Onboard With

Everything from experiential pop-up activations to viral cafes and the unmissable sensory marketing trends! While marketing trends change with the

The meme of the guy checking out a girl in front of his girlfriend but in Studio Ghibli style.

AI Image Generation, Fantastic Friend or Foe?

The internet is changing. With new technologies emerging daily it’s becoming harder to keep up, especially knowing friends and foes when it comes to AI… Especially AI image generation.

Cult British brand Burberry takes on the humble cuppa tea!

Is there anything more quintessentially British than a cup of English breakfast tea? Burberry is the latest brand using food in their marketing campaigns and not in the way you’d expect!

Scrabble tiles on a wooden clipboard set against a pink background. The tiles spell out 'any ideas?'. Asking the question if anyone has any ideas about why TikTok could become the new Google.

Is TikTok the new Google?

An exploration of TikTok’s ascent as a leading search engine and strategies for optimising your content for TikTok search engine optimisation.

A cartoon explosion of pinks, blues and oranges against a purple background. The explosion of content creators.

The Content Creator boom!

Have you ever scrolled on your favourite social platform and wondered how your favourite content creators make a living by sharing their life online? Or why TikTok trends are now the backbone of modern marketing strategies? This blog will deep dive into the content creator boom and explore what the changes are happening to the digital marketing world as a result.